ANALYSIS:

Another month goes by.

Another day stuck inside, reminiscing about the good times where we could go to a bar, listen to a local singer, or go to a gallery to see a new installation.

To be immersed in a beautiful experience that won’t ever be recreated.

Yes, it will be a long time before any of the above will be possible again.

Even those who didn’t do any of these things are now missing the option to do so.

Whilst the anxiety of waiting continues to grow, we’re going to have a little look at the fun, slightly diluted, new ways that artists are going to have to adapt to the ‘new normal’.

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Live music is the one that has hit us the hardest.

Whether it’s Oasis at Wembley arena, or some obscure band playing for 50 people in your local, dimly lit venue, there is something about being able to share an experience with a complete stranger just because of your mutual taste in music.

That sound of applause, seeing so many people focused on the same thing, is pretty much impossible to recreate as things stand.

However, there have been some developments in the past couple of weeks that show at least a watered-down version of what we were used to.

I think now, we’re all very familiar with getting invitations via social media, to live streaming events.

Most of these are free, which is great for the consumer but not so great for the performer.

This being said, not all live streaming events are ‘filmed on a smartphone’ with poor audio quality events, which we have seen in the past.

There are now larger companies investing in independent events and actually bringing the overall quality for the consumer to a new level.

It’s not quite the real Mccoy, but it will certainly fill the void for now. 

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A little further south, here in Mexico, we saw the first large production, live music event since the beginning of the global health crisis.

How was this possible?

Well, the show was actually outside of the capital, you bought tickets as usual per person, and had to watch the show from your car.

Of course with the social distancing rules between vehicles.

Imagine it like one of those drive-in movie theatres that have died out.

I mean, I’m not such a fan of the idea as you may have gathered from the intro of this article, but, there have been other social distanced shows that have happened over in Europe as well.

Over in the United Kingdom, a smaller venue, just outside of London, hosted a punk show in which the public could not get close to the stage, and had to watch the show from their tables.

For a punk rock show, I imagine it was very tame in comparison to what we know a show of this nature to be.

However, it’s great to see that smaller productions are still able to pull off a show and still keep to the World Health Organization’s guidelines in regards to COVID-19.

Unfortunately, or fortunately, depending who’s side you are on, the sweat filled mosh pits won’t be back any time soon.

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Moderatto playing their first show since the beginning of the global health crisis

As far as film goes, we’ve already been seeing the changes over the past year.

Most actors, directors and producers have been going towards Netflix, Amazon Prime, Apple TV amongst other streaming services.

Not unlike music, which is now primarily consumed via streaming.

As the cinemas are collecting dust as you read this article, do you think that trips to the theatre are now a thing of the past?

Personally, I don’t think so.

There is nothing like the experience of going to the cinema and having that shared experience of seeing something new, or old, for the first time.

Whether it’s on an awkward first date, or a golden anniversary, we love going to the cinema and that is that.

On the other hand, could this mean a resurgence of the drive-in movie theatre?

Who knows, but I wouldn’t write it off just yet.

In the meantime, we will see a huge amount of investment in the current streaming services that we have available already.

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An empty cinema. Is this the future after the pandemic as well?


When it comes to other art formats, it seems the name of the game is to evolve to the current market trends.

This means investing in merchandise and social media.

I’ve seen so many friends who have actually invested in printing for t-shirts, mugs, and other knick-knacks, just so they can pay the rent and other bills.

We’re going to most likely see a surge in independent artists who are actually able to create their own businesses and make it sustainable, but, just remember, with the amount of social media available at the touch of a screen/button, we are going to see a saturated market with these kinds of businesses.

So before you start thinking about quitting your steady job and becoming an independent “blank”, don’t be deterred if you’re not the overnight success you think you are going to be.

DIYpsi Indie Art Fair Ypsilanti Michigan
Mugs, one of the many ways indie artists are evolving to the current situation

In conclusion, there’s not much else I can say other than; support locally in any way possible, be prepared for more change.


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