The Agence France-Presse (AFP), a leading fact-checking and news organization, announced its new partnership with the popular video-sharing app, TikTok.
AFP partnered with TikTok to expand its “fact-checking operations” in countries like the Philippines, Pakistan, Indonesia, and New Zealand.
According to AFP’s Global News Director, Phil Chetwynd, the organization is “delighted” in advancing its fact-checking expertise with TikTok.
Chetwynd added that one of AFP’s priority is to “engage younger audiences on social media through fact-based journalism.”
Moreover, TikTok’s “new fact-checking program” will utilize AFP’s fact-checking and verification expertise for possible “misleading videos” in the platform.
AFP’s expertise will assist TikTok’s “moderation teams” to fight misinformation in its platform through content removal and user notification.
The new deal will also reinforce “AFP’s digital verification teams” in the said countries in exposing fake news online.
Arjun Narayan, TikTok’s Director of Trust and Safety in the Asia Pacific, shares that TikTok prioritizes “creating a safe and supportive environment.
In fact, the new partnership with AFP “is the next step” in the platform’s commitment to ensure its users’ safety.
The global news organization has networks in more than 150 countries all over the world.
AFP’s digital investigation unit, launched in 2017, is now the largest international network in the field, per its press conference.
Fact-Checking in the Era of Misinformation
The internet makes it easier to spread information, as well as misinformation, in today’s era and age.
As a result, fact-checking has become a more crucial tool to fight misinformation, or in its colloquial term, fake news.
According to Oxford, fact-checking means investigating an issue “in order to verify the facts.”
Laura Varley, the author of a fact-checking book for content creators, believe fake news “has been a big problem for some time now.”
Many people will just “read a post” on Facebook and believe it to be real, Varley said, per Visme.
In fact, fake news has become so rampant that it can even affect society and democracy.
According to a 2019 study published in the Public Administration and Policy: An Asia-Pacific Journal, fake news is a “growing threat to democratic elections.”
Fake news targets “hyper-partisan views” playing on peoples’ “fears and prejudices,” per the study.
Moreover, those factors influence an individual’s voting plans and behavior.